How to ”Make It” in the D&D and RPG Industry

Mike offers some thoughts and shares some experiences on the topic of what it takes to "make it" in the D&D and RPG industry. No magic bullets here but hopefully some useful thoughts on the topic.

Contents

• 00:01:03 What does "Making It" Mean to You?
• 00:04:30 Advice is Bullshit
• 00:06:28 The Duality of Optimism and Pragmatism
• 00:09:46 Practical Advice (oops)
• 00:13:07 Use Lots of Platforms
• 00:14:38 The Marketing Funnel
• 00:21:33 The Value of Email Newsletters
• 00:28:09 Getting Attention - Go Wide
• 00:28:42 What About Podcasting?
• 00:32:17 What About Conventions?
• 00:33:59 Consistency + Visibility. Both Are Important.
• 00:38:13 40% Find Me Through YouTube
• 00:43:17 What Products Should One Make?
• 00:54:37 RPG Writer's Workshop
• 00:56:22 Where Do You Sell Your Stuff?
• 01:08:37 Final Thoughts (NOT ADVICE!)

Links

• Buy Return of the Lazy Dungeon Master
• Subscribe to the Sly Flourish Newsletter
• Support Sly Flourish on Patreon
• John Baldessari and the Three Rules for Artists
• Washington Post article about the Twitch streamer
• Glengarry Glen Ross Put the Coffee Down
• The Marketing Funnel
• Great video on the value of newsletters
• Tubebuddy
• Rob Schwalb's Short Adventures
• Raging Swan Press
• Waterdeep City Encounters
• Dyson's Commercial-Usable Maps
• Adventure Writers Workshop